Behind the Jewelry

Gold is a metal that can be melted down, reshaped, and reworked again and again, even after many years, without ever losing its value.

Gold retains its luxury, memory, and substance, just as it did the moment it was first crafted.
When I design a piece of jewelry, I think about the person who will wear it, how it will feel on them, and how it might become part of their story.

I believe jewelry should accompany us through different stages of life: sometimes to feel beautiful, sometimes as a gift to ourselves, and sometimes simply to hold a memory or emotion close.
The beauty of gold is its ability to transform you can keep the original design or take it in a new, modern, and personal direction.

Its value remains, even when the form evolves.
That’s also how my studio works with flexibility, openness, and a genuine desire to listen.
You're always welcome to come back, return, redesign.
Good gold stays with you in form and in meaning.

In my brand, the selection of gemstones is intentional and reflects the core values and vision guiding the creative process. I choose to set diamonds, black diamonds, rubies, and sapphires 

These stones are not only visually striking they are among the hardest and most durable natural materials (rated 9–10 on the Mohs scale of hardness), making them ideal for long-lasting. 

Each stone adds its own layer of meaning:

• Diamonds reflect purity and strength.
• Black diamonds speak of individuality and bold presence.
• Rubies bring warmth, passion, and intensity.
• Sapphires evoke depth, wisdom, and quiet confidence.

This combination of gemstones highlights the brand’s philosophy: jewelry created through a profound understanding of material, design artistry, and the personal connection between the creation and its wearer. The brand aims to offer a jewelry experience that is luxurious, meaningful, and carries the potential for transformation and renewal just as these chosen gemstones allow for redesign without losing their value.

Karat (abbreviated as "K") refers to the purity of gold, measured on a scale of 24 parts:

14k Gold

• Contains 58.3% pure gold and 41.7% alloy metals (like copper, silver, or palladium).
• More durable and resistant to scratching, making it ideal for everyday wear.
• Slightly more affordable than higher karat gold.

18k Gold

• Contains 75% pure gold and 25% alloy metals.
• Has a richer, warmer color due to the higher gold content.
• Slightly softer than 14k, but still suitable for fine jewelry.
• Typically considered more luxurious.

Gold color is determined by the type and ratio of metals mixed with pure gold:

Yellow Gold

• Classic and timeless.
• Made by mixing pure gold with silver and copper.
• Warm, rich tone that complements all skin tones.

White gold

• A cooler-toned alternative to yellow gold.
• Made by mixing gold with white metals such as palladium or nickel.
• Sometimes plated with rhodium for a bright white finish (we prefer to keep ours unplated for a more natural tone: see our white Gold).

Rose gold

• Romantic and modern.
• Made by mixing gold with a higher percentage of copper.
• Offers a pinkish, blush-toned hue.

We choose not to apply rhodium plating to our white gold pieces, allowing the metal's natural color to shine through. As a result, the gold may have a subtle yellowish or grayish hue, giving it a more organic and distinctive appearance.

We believe this natural finish offers a unique character and charm. Additionally, it eliminates the need for periodic re-plating, making your jewelry easier to maintain over time.

Wearing solid gold jewelry in the shower, whether white or yellow gold, won’t damage the metal, but it can dull the shine over time, so it’s best to avoid it. 
It’s also advisable to remove your jewelry during activities like cleaning, swimming, and exercising. 
To maintain the brilliance of gold and diamonds, regular care is essential. Clean your jewelry gently with a soft toothbrush and mild soapy water, especially around intricate settings. 

Keep your jewelry away from harsh household chemicals, and store it in a safe, dry place. Storing each piece individually in soft pouches can help prevent scuffs and scratches.

Silver jewelry will naturally oxidize over time, it will get black shades naturally. 
It is advised not to use cremes and perfumes directly. 
It can be polished with a jewelry cloth and cleaned using metal polish or a baking soda and hot water solution.
Store silver jewelry in a sealed plastic bag to protect it from moisture and humidity.